Privacy policy

This Privacy Policy describes how your personal information is collected, used, and shared when you visit or make a purchase from mixedupnutbutter.com (the “Site”).

Personal information we collect
When you visit the Site, we automatically collect certain information about your device, including information about your web browser, IP address, time zone, and some of the cookies that are installed on your device. Additionally, as you browse the Site, we collect information about the individual web pages or products that you view, what websites or search terms referred you to the Site, and information about how you interact with the Site. When you opt in to receive marketing emails or SMS messages from us, we collect your email address or phone number and any other information you provide to us, such as your name or other preferences. We also track how you interact with our marketing emails or SMS messages, such as when you open, read, reply to, or click on links in each message. We refer to this automatically-collected information as “Device Information”.

We collect Device Information using the following technologies:
- “Cookies” are data files that are placed on your device or computer and often include an anonymous unique identifier. For more information about cookies, and how to disable cookies, visit http://www.allaboutcookies.org.
- “Log files” track actions occurring on the Site, and collect data including your IP address, browser type, Internet service provider, referring/exit pages, and date/time stamps.
- “Web beacons”, “tags”, and “pixels” are electronic files used to record information about how you browse the Site.

Additionally, when you make a purchase or attempt to make a purchase through the Site, we collect certain information from you, including your name, billing address, shipping address, payment information (including credit card numbers), email address, and phone number. We refer to this information as “Order Information”.

When we talk about “Personal Information” in this Privacy Policy, we are talking both about Device Information and Order Information.

How do we use your personal information?
We use your Personal Information to fulfill any orders placed through the Site (including processing your payment information, arranging for shipping, and providing you with invoices and/or order confirmations). Additionally, we use your Personal Information to:
- Communicate with you;
- Screen our orders for potential risk or fraud; and
- When in line with the preferences you have shared with us, provide you with information or advertising relating to our products or services.

We use the Device Information that we collect to help us screen for potential risk and fraud (in particular, your IP address), and more generally to improve and optimize our Site (for example, by generating analytics about how our customers browse and interact with the Site, and to assess the success of our marketing and advertising campaigns).

Sharing your personal Information
We share your Personal Information with third parties to help us use your Personal Information, as described above. For example, we use Shopify to power our online store--you can read more about how Shopify uses your Personal Information here: https://www.shopify.com/legal/privacy. We also use Google Analytics to help us understand how our customers use the Site -- you can read more about how Google uses your Personal Information here: https://www.google.com/intl/en/policies/privacy/. You can also opt-out of Google Analytics here: https://tools.google.com/dlpage/gaoptout.

We may share your information with our affiliates, service providers, partners, and other third parties that help us provide our marketing emails or SMS messages and our website, such as email service providers, SMS platforms, analytics providers, and advertising networks. We may also share your information with other third parties for the following purposes:

  • With your consent or at your direction
  • To protect our rights, property, or safety, or the rights, property, or safety of others
  • To comply with applicable laws, regulations, subpoenas, court orders, or legal requests
  • To prevent, investigate, or take action against fraud, illegal activities, or violations of our policies
  • To facilitate a merger, acquisition, sale, or other business transaction involving our assets or business


Behavioral advertising
As described above, we use your Personal Information to provide you with targeted advertisements or marketing communications we believe may be of interest to you. For more information about how targeted advertising works, you can visit the Network Advertising Initiative’s (“NAI”) educational page at http://www.networkadvertising.org/understanding-online-advertising/how-does-it-work.

You can opt out of targeted advertising by using the links below:
- Facebook: https://www.facebook.com/settings/?tab=ads
- Google: https://www.google.com/settings/ads/anonymous
- Bing: https://advertise.bingads.microsoft.com/en-us/resources/policies/personalized-ads


Additionally, you can opt out of some of these services by visiting the Digital Advertising Alliance’s opt-out portal at: http://optout.aboutads.info/.

How do we protect your information?
We take reasonable measures to protect your information from unauthorized access, use, disclosure, alteration, or destruction. However, no method of transmission or storage is completely secure, and we cannot guarantee the security of your information. You are responsible for maintaining the confidentiality of your phone number and any other information you provide to us.

Do not track
Please note that we do not alter our Site’s data collection and use practices when we see a Do Not Track signal from your browser.

Your rights
If you are a European resident, you have the right to access personal information we hold about you and to ask that your personal information be corrected, updated, or deleted. If you would like to exercise this right, please contact us through the contact information below.

Additionally, if you are a European resident we note that we are processing your information in order to fulfill contracts we might have with you (for example if you make an order through the Site), or otherwise to pursue our legitimate business interests listed above. Additionally, please note that your information will be transferred outside of Europe, including to Canada and the United States.

How can you access, update, or delete your information?
You can access, update, or delete your information by contacting us at contact@mixedupnutbutter.com. You can also opt out of receiving text messages from us at any time by texting STOP to +1 (877) 395-2439. After you opt out, you will no longer receive text messages from us, but you may still receive other communications from us, such as emails. Please note that we may retain some of your information as required by law or for legitimate business purposes.

Changes
We may update this privacy policy from time to time in order to reflect, for example, changes to our practices or for other operational, legal or regulatory reasons.

Contact us
For more information about our privacy practices, if you have questions, or if you would like to make a complaint, please contact us by e‑mail at contact@mixedupnutbutter.com or by mail using the details provided below:

Mixed Up Nut Butter
[Re: Privacy Compliance Officer]
Mixed Up Nut Butter, LLC, PO Box 407, Colchester VT 05446, United States